Programme partner:

Programme overview:

The Website Grant programme provides £18k grants to fund the upfront cost for charities to redevelop their website so that it is optimised around fundraising and other measurable goals. The impact of the sites built is then monitored using standardised metrics, including realtime donations tracking to help prove out the ROI of digital spend to the sector at large.

Programme success:

  • Generated £15m+ of donations for recipients
  • Increased recipients’ annual donations by 21%
  • 48% average growth in annual website visitors